✍ Written by Krisada Eaton. 🔊 Read by AI Assistant Jennifer.
Digital Marketing Process
Table of Contents ... Jump to:
▶ Real SEO™ Website Overview
▶ Digital Marketing Process Tactic #1
▶ Domain Scrabble Board Effect
▶ Digital Marketing Process Tactic #2
▶ 4 Digital Marketing Points To Remember
▶ Rapid Development. What & Why
▶ Real SEO™ Page Dominance
▶ Real SEO™ Page Dominance Examples
This is an overview of how I build Real SEO™ Websites with Rapid Development.
Think of this as building relevant topic clusters to serve as the foundational framework for future digital marketing campaigns.
✍ Written by Krisada Eaton. 🔊 Read by AI Assistant Jennifer.
As an experienced Sr. SEO Specialist, I can confidently say that Real SEO™ in 2024 goes far beyond traditional website optimization techniques.
It encompasses a holistic approach to optimizing a business's entire digital presence across multiple platforms and channels.
A holistic approach has substantial benefits, not least of which is the path to 1st Page Dominance.
The screenshot below shows the Exact Domain Match (EDM) Google search for this website "Real SEO Life" to be dominant in the top of the fold as well as the next 3 positions after the video feature.
These results are of course the second stage of the intended Best Match Keyword strategy executed with rapid development.
A typical day in SEO Life slaying digital dragons might be a fearfully routine for some, but for this freelance SEO Specialist that's been around long enough to have a distinguishing "Senior" knighted to the title, it's anything but routine or fearful. 😂
I will say that regardless of which era of my SEO Life I was traversing, homebased newbie web designer, Jr. SEO ad agency apprentice or corporate executive digital marketing director of all-things-search ...my days did have a consistent thread that still holds true now.
For me, a typical day in the life of this SEO Specialist has these essential components, in this order.
- First, and always first, a quick scan of the "Project Board". Spying the projects for anything unusual is the due dilligence that quells concerns that something might be afoot. More often than not, this is when I catch most errors, attacks or anomolies - good, bad or otherwise. This is also the first chance discovery of gold nuggets as they reveal themselves by disturbing the familiar landscape.
- Next is the inevitable analytical dive into each of the day's SEO rabbit holes, commencing with coffee in hand by now hopefully.
- And from there the chase to form a story out of our harvest of word charts, numbers and graphs leads me to the other side of partially formed notes and observations that beg to be attached to relevance. The quest for relevance becomes the direction for the next round of SEO implementations.
After having indulged in the first few rabbit holes of the day I turn to the more structured priorities in the belief that these endevors will end in a paid email invoice at some point.
Rinse & Repeat is the reality of SEO Life
That's my typical morning SEO life of review, investigate, analyze and formulate an actionable story from the data gathered overnight.
An Early Goodbye To Ya, 2023 ...it's been real...
Here we go again. Warming up our goodbyes to another year gone by too quickly.
And yeah, I know...it's only Christmas week.
We still have that dead week before New Years to contemplate all of the regrets and joys we can remember.
At least one of our social channels will be serving up highlights for us in some disjointed collage of superficial irrelevance.
But why wait?
If x-ray vision is a superpower then what I'm about to show you... is at the very least the geeks version of digital marketing superpowers.
To some, reading Google search analytics with any kind of clear understanding is like voodoo witchcraft magic.
You might as well be reading the bones of manifested fortunes to predict your website's future.
I didn't invent this mystique around ranking in Google.
It comes from the very true legacy legends from the Golden Era of SEO of old and the inherent technical nature of SEO that just keeps getting more techical as the online universe evolves into the next era of magic AI sorcery.
Are there any SEO Secrets left?
YES!
There's plenty of SEO tips & tricks in every digital marketer's playbook if they're worth their SERP Salt.
But which ones really work and what techniques are a waste of time or outdated?
SEO FACT #1 - Everybody is right & Nobody is wrong....if it worked for them.
Everything you read or hear about SEO is generally true...or was at one time or another ....or in some instances ...or for somebody.
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