It’s 2025. Artificial intelligence is writing poetry, self-driving cars are dodging potholes like seasoned drivers, and yet—search engines remain as picky as ever.
The burning question on every business owner’s mind. Who are the real SEO™ experts?
Spoiler alert. they’re the same ones who’ve been crushing it year after year. Why? Let’s dive in.
1. They’re Not Chasing Trends. They’re Mastering Foundations
Real SEO experts know that the heart of SEO hasn’t changed since the days of dial-up (okay, maybe DSL). High-quality content, strong backlinks, and seamless user experiences still reign supreme. Sure, algorithms evolve, but the fundamentals are evergreen.
Here’s a secret. while others are scrambling to figure out the latest TikTok SEO hacks, true experts are doubling down on strategies that stand the test of time. They’re optimizing metadata, ensuring lightning-fast load speeds, and crafting content that answers real customer questions.
✍ Written by Krisada Eaton. 🔊 Read by Krisada AI Assistant
As an experienced freelance Sr. SEO Specialist, I can confidently say that Real SEO™ in 2025 will continue to go beyond traditional website optimization techniques.
My Real SEO™ encompasses a holistic approach to optimizing a business's entire digital presence across multiple platforms and channels.
A holistic approach has substantial benefits, not least of which is the path to 1st Page Dominance.
The screenshot below shows the Exact Domain Match (EDM) Google search for this website "Real SEO Life" to be dominant in the top of the fold as well as the next 3 positions after the video feature. 👇
These results are of course the second stage of the intended Best Match Keyword strategy executed with rapid development.